POLESTAR 1 Premium Test Drive


Year : 2020

Client : Polestar

Expertises : Event & activation

Event/campaign : Polestar 1 Premium test drives at home/office

Location : Belgium

Implementation of a home delivery program with the very first Belgian Polestar 1’s for B2B test drives

Our Missions

Calling of 120 Polestar 1 hand raisers (BMS + website)
Making telephone appointments with the 30 selected hand raisers
Training of a pool of instructors
Implementation of an online planning platform shared with the client
Complete management of the vehicles pool (recharging, cleaning, storage)
Vehicle deliveries and pick-ups
Full analytics

Main Features

Premium Test Drives

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