POLESTAR 1 Premium Test Drive
Description
Year : 2020
Client : Polestar
Expertises : Event & activation
Event/campaign : Polestar 1 Premium test drives at home/office
Location : Belgium
Implementation of a home delivery program with the very first Belgian Polestar 1’s for B2B test drives
Our Missions
Calling of 120 Polestar 1 hand raisers (BMS + website)
Making telephone appointments with the 30 selected hand raisers
Training of a pool of instructors
Implementation of an online planning platform shared with the client
Complete management of the vehicles pool (recharging, cleaning, storage)
Vehicle deliveries and pick-ups
Full analytics
Main Features
Handraisers
Premium Test Drives
